Pale Purple Coneflower

Echinacea pallida

Growth Habitat: Perennial, grows up to 3 feet tall.

Leaves: Mostly near the base of the plant, narrowly ovate, smooth margins, curve upward, covered with fine white hairs.

Stems: Erect, unbranched, greyish or reddish green, covered with coarse white hairs.

Flowers: Single daisy-like flower about 3 inches across with prominent reddish brown cone of disk florets surrounded by 12-20 light purple ray florets.

Roots: Taproot.

Reproduces: By seed.

Habitat: Full sun and average to dry conditions, drought-resistant.